1 month 3 weeks ago
If you’ve ever browsed through the vast selection of items Amazon offers on their website then you’ve most likely interacted with their advanced AI algorithms. Beginning with product recommendations, Amazon started using machine-learning algorithms as part of their core offerings, and over time, they have quietly built strong AI and ML capabilities broadly across the whole organization. There is no single AI group at Amazon. Rather, every team is responsible for finding ways to utilize AI and ML in their…

1 year 3 months ago
By Hessie Jones   |  May 26, 2018Hessie Jones is CogWord's Reporter from Toronto, and is a CoFounder of Salsa AI It was about a decade ago that this idea of Omnichannel began to take hold. Traditional retailers saw it as a "concept" as their predominantly bricks and mortars presence continued to be the focus channel to serve their customers. Fast forward to 2018 and Machine Learning is bringing this concept into fruition. By definition, “Omnichannel promises to bring retailers closer to their customers…

1 year 5 months ago
By Hessie Jones, CogWorld Reporter, Toronto  |  April 5, 2018 Customer Centricity is the promise of AI. It seems to be the holy grail that continues to elude business. Marketing solutions and systems integrators are trying to build technology frameworks for Next Best Action that take real-time consumer context into consideration. They're still falling short. But what if the only way to truly get to the heart of understanding the customer is to amass a huge amount of data, from different perspectives,…