1 year 4 months ago
By Hessie Jones   |  May 26, 2018Hessie Jones is CogWord's Reporter from Toronto, and is a CoFounder of Salsa AI It was about a decade ago that this idea of Omnichannel began to take hold. Traditional retailers saw it as a "concept" as their predominantly bricks and mortars presence continued to be the focus channel to serve their customers. Fast forward to 2018 and Machine Learning is bringing this concept into fruition. By definition, “Omnichannel promises to bring retailers closer to their customers…

1 year 9 months ago
By Setrag Khoshafian, Ph.D   |  January 4, 2018Dr. Khoshafian is Pegasystems' Chief Evangelist, IoT strategist, and strategic BPM (digital processes) technology leader In the past few years we witnessed a pervasive emphasis on Digital Transformation (DX). Digitization continued to be a top priority. Each year there are predictions on various digital technologies that will impact DX. Examples for 2018 include IoT Predictions, top predictions on DX itself, and Customer Experience predictions – to name a few…

2 years ago
eFeature #2 Prospectus Crossing the Cognitive Chasm: The Journey Release & distribution: TBAMembers' articles due: TBA eFeature exposure: 500,000 guaranteed Way back in 1993, when Hammer and Champy wrote "Reengineering the Corporation," the book launched the Business Process Reengineering (BPR) revolution. ERP (Enterprise Resource Planning) systems were all the rage, with large companies paying millions to consultants to “convert” to ERP systems, tearing down silos and integrating company functions…

2 years 5 months ago
By Setrag Khoshafian, Ph.D.  |  May 1, 2017 There’s no doubt about it: Digital Technology has become an indispensable tool for driving customer engagement. For many companies, effective digital solutions are the foundation on which positive B2C, B2B, and B2B2C relationships are built. Technology fills in where legacy or manual systems could not, allowing businesses to create personalized, and intelligent digital user-friendly journeys for a wide range of consumers. AI[1] is the most important digital…