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By Alan Trefler  |  June 5, 2018Alan Trefler is Founder and CEO of Pegasystems, and a visionary and expert in the field of customer relations for over 30 years It’s estimated that nearly 6.5 million smart speakers like Amazon Echo and Google Home were sold in France, Germany, and the U.K. in 2017, and that more than 47 million adults in the U.S. now have access to one. Consumers are spending time – and money – engaging with organizations through smart devices. So, it’s not surprising that, in an effort to…