1 week ago
Social media has become such an integral part of marketing that it's easy to forget about how different a paradigm it is. Because of that, a great number of people who focus on marketing often fail to understand how it differs from other forms of online content, and as such develop strategies that are a waste of energy, time and money. Ultimately, it all comes down to cards ... specifically data cards. The data card goes back to well before the computer age. By the mid-19th century, the price of printing…

1 week 5 days ago
Taryn Southern TARYN SOUTHERN Nothing is more human than creativity. Humans have the ability to think, process and create original and beautiful poetry, literature, works of art and music. In particular, music is a powerful art that is as core to the human experience as communicating. However, recently, artificial intelligence has increasingly been making headway into some of the more creative pursuits, and music in particular. While currently humans are only capable to create music from scratch, it’s…

2 weeks 1 day ago
The business of communicating the happenings of society might seem to be something entirely human-centric. After all, what do machines care about what happens in the news? However, the journalism industry as a whole is highly dependent on technology. From ways of communicating instantly with news sources and content generated first-hand in image, video and text form, to the publication of content across an ever-increasing array of channels, technology is core to making the news and journalism industry buzz…

2 weeks 1 day ago
The new economy does not look like the old one. In many respects, we're seeing the true emergence of the reputation economy that had its vogue about ten years ago. In the economy that held sway through much of the twentieth century dictated that success came largely by having deep-pocketed investors and the ability to thread the gateways - in music, in art, in literature, even in life. There was always a middleman or three, and their function existed primarily to be paid their pound of flesh so that they…

4 weeks 1 day ago
Time-shifting the Generations Bloomberg has lately been running a superb series about the generations growing up in the shadows of the Millennials. Go read it, though read mine as well, as I've been watching the emergence of this particular generation for a while, and disagree with a few of the conclusions that the Bloomberg articles make.First, a question of timing. The whole notion of generations came about due to the work of two sociologists — William Strauss and Neil Howe, in the 1991 book Generations…

1 month 1 week ago
Madison Bregman, CEO of GirlZ MADISON BREGMAN One of the central challenges of knowing one's market is having an idea about what matters to people at specific ages. Millennials have been beneath the proverbial microscope for some time now as they have graduated from college, entered the workforce and in many cases have started families. The next generation (Generation Z if you follow the Strauss and Howe designations) extends roughly from the early 1990s to the Great Recession starting in late 2008. I…

2 months ago
Many misconceptions surround AI, beginning with establishing its working definition. Just what is artificial intelligence? An explanation I recently found summarizes this technology’s capacities in a simplistic way: AI refers to any task completed by a program or machine that, if a human performed the same activity, we would say it required intelligence to complete. Essentially, AI is a tool for humankind. In the past few decades, we have witnessed the rise of other unprecedented tools that have reshaped…

11 months 2 weeks ago
By Calum Chace |  September 29, 2018  |  Source: CogWorld on FORBES “It was Facebook wot dunnit.” Select the unpleasantness of your choice, and Facebook is almost certainly being blamed for it by someone, and probably a lot of someones. Also in the dock are YouTube and Twitter, with Instagram and Snapchat lurking about, keeping their heads down and hoping that nobody notices them. The charge sheet is long. Facebook and the other social media have shortened our attention spans, leaving us easy prey to…

1 year 4 months ago
By Vivek Wadhwa  |  May 7, 2018Luminary Columnist Vivek Wadhwa is an American technology entrepreneur and academic Just four years ago I was a cheerleader. Social media was supposed to be the great hope for democracy. I know because I told the world so. I said in 2014 that no-one could predict where this revolution would take us. My conclusion was dusted with optimism: a better connected human race would find a way to better itself. I was only half right: nobody could indeed have predicted where we have…